SEEEN

Welcome to Ghost

Ghost — Mon, 28 Sep 2020 16:24:38 GMT

A few things you should know

Ghost is designed for ambitious, professional publishers who want to actively build a business around their content. That's who it works best for.
The entire platform can be modified and customised to suit your needs. It's very powerful, but does require some knowledge of code. Ghost is not necessarily a good platform for beginners or people who just want a simple personal blog.
It's possible to work with all your favourite tools and apps with hundreds of integrations to speed up your workflows, connect email lists, build communities and much more.

Behind the scenes

Ghost is made by an independent non-profit organisation called the Ghost Foundation. We are 100% self funded by revenue from our Ghost(Pro) service, and every penny we make is re-invested into funding further development of free, open source technology for modern publishing.

The version of Ghost you are looking at right now would not have been made possible without generous contributions from the open source community.

Next up, the editor

The main thing you'll want to read about next is probably: the Ghost editor. This is where the good stuff happens.

By the way, once you're done reading, you can simply delete the default Ghost user from your team to remove all of these introductory posts!

Writing posts with Ghost ✍️

Ghost — Mon, 28 Sep 2020 16:24:37 GMT

Just start writing

Ghost has a powerful visual editor with familiar formatting options, as well as the ability to add dynamic content.

Select your text to add formatting such as headers or to create links. Or use Markdown shortcuts to do the work for you - if that's your thing.

Rich editing at your fingertips

The editor can also handle rich media objects, called cards, which can be organised and re-ordered using drag and drop.

You can insert a card either by clicking the + button, or typing / on a new line to search for a particular card. This allows you to efficiently insert images, markdown, html, embeds and more.

For example:

Insert a video from YouTube directly by pasting the URL
Create unique content like buttons or forms using the HTML card
Need to share some code? Embed code blocks directly


    
        {{> "site-nav"}}

It's also possible to share links from across the web in a visual way using bookmark cards that automatically render information from a websites meta data. Paste any URL to try it out:

Ghost: The #1 open source headless Node.js CMS

The world’s most popular modern open source publishing platform. A headless Node.js CMS used by Apple, Sky News, Tinder and thousands more. MIT licensed, with 30k+ stars on Github.

Ghost

Working with images in posts

You can add images to your posts in many ways:

Upload from your computer
Click and drag an image into the browser
Paste directly into the editor from your clipboard
Insert using a URL

Image sizes

Once inserted you can blend images beautifully into your content at different sizes and add captions and alt tags wherever needed.

Image galleries

Tell visual stories using the gallery card to add up to 9 images that will display as a responsive image gallery:

Image optimisation

Ghost will automatically resize and optimise your images with lossless compression. Your posts will be fully optimised for the web without any extra effort on your part.

Next: Publishing Options

Once your post is looking good, you'll want to use the publishing options to ensure it gets distributed in the right places, with custom meta data, feature images and more.

Publishing options

Ghost — Mon, 28 Sep 2020 16:24:36 GMT

Distribute your content

Access the post settings menu by clicking the settings icon in the top right hand corner of the editor and discover everything you need to get your content ready for publishing. This is where you can edit things like tags, post URL, publish date and custom meta data.

Feature images, URL & excerpts

Insert your post feature image from the very top of the post settings menu. Consider resizing or optimising your image first to ensure it's an appropriate size. Below this, you can set your post URL, publish date and add a custom excerpt.

Tags & authors

You can easily add multiple tags and authors to any post to filter and organise the relationships between your content in Ghost.

Structured data & SEO

There's no need to hard code your meta data. In fact, Ghost will generate default meta data automatically using the content in your post.

Alternatively, you can override this by adding a custom meta title and description, as well as unique information for social media sharing cards on Facebook and Twitter.

It's also possible to set custom canonicals, which is useful for guest posts or curated lists of external links.

Ghost will automatically implement structured data for your publication using JSON-LD to further optimise your content.

{
    "@context": "https://schema.org",
    "@type": "Article",
    "publisher": {
        "@type": "Organization",
        "name": "Publishing options",
        "logo": "https://static.ghost.org/ghost-logo.svg"
    },
    "author": {
        "@type": "Person",
        "name": "Ghost",
        "url": "http://demo.ghost.io/author/ghost/",
        "sameAs": []
    },
    "headline": "Publishing options",
    "url": "http://demo.ghost.io/publishing-options",
    "datePublished": "2018-08-08T11:44:00.000Z",
    "dateModified": "2018-08-09T12:06:21.000Z",
    "keywords": "Getting Started",
    "description": "The Ghost editor has everything you need to fully optimise your content. This is where you can add tags and authors, feature a post, or turn a post into a page."
}

You can test that the structured data schema on your site is working as it should using Google’s structured data tool.

Code injection

This tool allows you to inject code on a per post or page basis, or across your entire site. This means you can modify CSS, add unique tracking codes, or add other scripts to the head or foot of your publication without making edits to your theme files.

To add code site-wide, use the code injection tool in the main admin menu. This is useful for adding a Google Analytics tracking code, or to start tracking with any other analytics tool.

To add code to a post or page, use the code injection tool within the post settings menu. This is useful if you want to add art direction, scripts or styles that are only applicable to one post or page.

Next: Admin settings

Now you understand how to create and optimise content, let's explore some admin settings so you can invite your team and start collaborating.

Managing admin settings

Ghost — Mon, 28 Sep 2020 16:24:35 GMT

Make your site private

If you've got a publication that you don't want the world to see yet because it's not ready to launch, you can hide your Ghost site behind a basic shared pass-phrase.

You can toggle this preference on at the bottom of Ghost's General Settings:

Ghost will give you a short, randomly generated pass-phrase which you can share with anyone who needs access to the site while you're working on it. While this setting is enabled, all search engine optimisation features will be switched off to help keep your site under the radar.

Do remember though, this is not secure authentication. You shouldn't rely on this feature for protecting important private data. It's just a simple, shared pass-phrase for some very basic privacy.

Invite your team

Ghost has a number of different user roles for your team:

Contributors
This is the base user level in Ghost. Contributors can create and edit their own draft posts, but they are unable to edit drafts of others or publish posts. Contributors are untrusted users with the most basic access to your publication.

Authors
Authors are the 2nd user level in Ghost. Authors can write, edit and publish their own posts. Authors are trusted users. If you don't trust users to be allowed to publish their own posts, they should be set as Contributors.

Editors
Editors are the 3rd user level in Ghost. Editors can do everything that an Author can do, but they can also edit and publish the posts of others - as well as their own. Editors can also invite new Contributors & Authors to the site.

Administrators
The top user level in Ghost is Administrator. Again, administrators can do everything that Authors and Editors can do, but they can also edit all site settings and data, not just content. Additionally, administrators have full access to invite, manage or remove any other user of the site.

The Owner
There is only ever one owner of a Ghost site. The owner is a special user which has all the same permissions as an Administrator, but with two exceptions: The Owner can never be deleted. And in some circumstances the owner will have access to additional special settings if applicable. For example: billing details, if using Ghost(Pro).

It's a good idea to ask all of your users to fill out their user profiles, including bio and social links. These will populate rich structured data for posts and generally create more opportunities for themes to fully populate their design.

Next: Organising content

Find out how to organise your content with sensible tags and authors, or for more advanced configurations, how to create custom content structures using dynamic routing.

Organising your content

Ghost — Mon, 28 Sep 2020 16:24:34 GMT

Sensible tagging

You can think of tags like Gmail labels. By tagging posts with one or more keyword, you can organise articles into buckets of related content.

When you create content for your publication you can assign tags to help differentiate between categories of content.

For example you may tag some content with News and other content with Podcast, which would create two distinct categories of content listed on /tag/news/ and /tag/podcast/, respectively.

If you tag a post with both News and Podcast - then it appears in both sections. Tag archives are like dedicated home-pages for each category of content that you have. They have their own pages, their own RSS feeds, and can support their own cover images and meta data.

The primary tag

Inside the Ghost editor, you can drag and drop tags into a specific order. The first tag in the list is always given the most importance, and some themes will only display the primary tag (the first tag in the list) by default.

News, Technology, Startup

So you can add the most important tag which you want to show up in your theme, but also add related tags which are less important.

Private tags

Sometimes you may want to assign a post a specific tag, but you don't necessarily want that tag appearing in the theme or creating an archive page. In Ghost, hashtags are private and can be used for special styling.

For example, if you sometimes publish posts with video content - you might want your theme to adapt and get rid of the sidebar for these posts, to give more space for an embedded video to fill the screen. In this case, you could use private tags to tell your theme what to do.

News, #video

Here, the theme would assign the post publicly displayed tags of News - but it would also keep a private record of the post being tagged with #video. In your theme, you could then look for private tags conditionally and give them special formatting.

You can find documentation for theme development techniques like this and many more over on Ghost's extensive theme docs.

Dynamic routing

Dynamic routing gives you the ultimate freedom to build a custom publication to suit your needs. Routes are rules that map URL patterns to your content and templates.

You may not want content tagged with News to exist on: example.com/tag/news. Instead, you want it to exist on example.com/news .

In this case you can use dynamic routes to create customised collections of content on your site. It's also possible to use multiple templates in your theme to render each content type differently.

There are lots of use cases for dynamic routing with Ghost, here are a few common examples:

Setting a custom home page with its own template
Having separate content hubs for blog and podcast, that render differently, and have custom RSS feeds to support two types of content
Creating a founders column as a unique view, by filtering content created by specific authors
Including dates in permalinks for your posts
Setting posts to have a URL relative to their primary tag like example.com/europe/story-title/

Dynamic routing can be configured in Ghost using YAML files. Read our dynamic routing documentation for further details.

Next: Apps & Integrations

Work with all your favourite apps and tools using our integrations, or create your own custom integrations with webhooks.

Apps & integrations

Ghost — Mon, 28 Sep 2020 16:24:33 GMT

Work with your existing tools

It's possible to connect your Ghost site to hundreds of the most popular apps and tools using integrations that take no more than a few minutes to setup.

Whether you need to automate workflows, connect your email list, build a community or embed products from your ecommerce store, our integrations library has got it all covered with hundreds of tutorials.

Zapier

On top of this, you can connect your Ghost site to more than 1,000 external services using the official integration with Zapier.

Zapier sets up automations with Triggers and Actions, which allows you to create and customise a wide range of connected applications.

Example: When someone new subscribes to a newsletter on a Ghost site (Trigger) then the contact information is automatically pushed into MailChimp (Action).

Here are the most popular Ghost<>Zapier automation templates:

Custom integrations

At the heart of Ghost sits a robust JSON API – designed to create, manage and retrieve content with ease.

It's possible to create custom Ghost integrations with dedicated API keys and webhooks from the Integrations page within Ghost Admin.

Beyond that, the API allows you to build entirely custom publishing apps. You can send content from your favourite desktop editor, build a custom interface for handling editorial workflow or use Ghost as a full headless CMS with a custom front-end.

The Ghost API is thoroughly documented and straightforward to work with for developers of almost any level.

Final step: Themes

Alright, on to the last post in our welcome-series! If you're curious about creating your own Ghost theme from scratch, find out how that works.

Creating a custom theme

Ghost — Mon, 28 Sep 2020 16:24:32 GMT

Ghost themes

Ghost comes with a default theme called Casper, which is designed to be a clean, readable publication layout and can be easily adapted for most purposes.

If you need something a little more customised, it's entirely possible to build on top of existing open source themes, or to build your own from scratch. Rather than giving you a few basic settings which act as a poor proxy for code, we just let you write code.

Marketplace

There are a huge range of both free and premium pre-built themes which you can download from the Ghost Theme Marketplace:

Anyone can write a completely custom Ghost theme with some solid knowledge of HTML and CSS

Theme development

Ghost themes are written with a templating language called handlebars, which has a set of dynamic helpers to insert your data into template files. For example: {{author.name}} outputs the name of the current author.

The best way to learn how to write your own Ghost theme is to have a look at the source code for Casper, which is heavily commented and should give you a sense of how everything fits together.

default.hbs is the main template file, all contexts will load inside this file unless specifically told to use a different template.
post.hbs is the file used in the context of viewing a post.
index.hbs is the file used in the context of viewing the home page.
and so on

We've got full and extensive theme documentation which outlines every template file, context and helper that you can use. You can also get started with our useful starter theme, which includes the most common foundations and components required to build your own theme.

If you want to chat with other people making Ghost themes to get any advice or help, there's also a themes section on our public Ghost forum.

GTChannel Launches New Website Powered by CreatorSuite

Admin — Wed, 16 Sep 2020 00:19:22 GMT

SEEEN recently introduced a new video-content experience for GTChannel (http://gtchannel.com). This new technology developed by SEEEN and powered by CreatorSuite, allows us to publish videos that lets the audience interact immediately with the content.

The new GTChannel.com website powered by SEEEN's proprietary CreatorSuite platform.

The centerpiece of CreatorSuite is a new feature we call “micro-moments," which acts like chapters within a video, letting the user to conveniently jump from one segment to another.

AI suggested and human optimized Micro-Moments

CreatorSuite can also recognize objects and people within a video and provides an opportunity for GTChannel editors to add information and links into videos so users can instantly explore these featured objects on the internet.

GTChannel.com's CMS, CreatorSuite interface

Check out the full press release on GTChannel and CreatorSuite below or click the following: LINK TO RELEASE

GTChannel Launches New Site with CreatorSuite

EL SEGUNDO, California (September 15, 2020) – GTChannel, one of the fastest growing specialty automotive media brands in the industry, has introduced the next phase in its video content experience powered by CreatorSuite.

The new site developed by SEEEN will allow GTChannel to publish automotive video content on its website, GTChannel.com, which enables immediate interaction with its young digital auto enthusiast audience. CreatorSuite will also allow GTChannel to upload videos to various platforms with a single click including YouTube. Additionally, the new site will feature “micro-moments” that act like chapters within a video, allowing viewers to conveniently jump from one segment to another.

CreatorSuite can also recognize objects and people within a video and provide an easy-to-use thumbnail to allow the audience to immediately explore these featured sections. Also, AI has been engineered to automatically provide links to the objects and people. CreatorSuite powered sites also benefit from the search engine optimized architecture of the platform, resulting in indexing and advantages on services such as Google and Bing.

“Micro-moments are shorter segments of a full video, designed for interaction. A site with video micro-moments can deliver a richer user experience because our fans can discover, interact and share that piece of car content more freely,” said Taro Koki, GTChannel President and SEEEN Chief Content Officer.

The GTChannel.com homepage shows a variety of different micro-moments, while the featured video page offers micro-moments for that specific video.

GTChannel, launched in 2007 as a video network that targets automotive enthusiasts, currently has one million subscribers over several digital platforms. Specializing in video, print and audio (podcast), it became part of the SEEEN group when the latter was founded in 2019 as Entertainment AI. The GTChannel.com owned-and-operated (O&O) website is an integral part of GTChannel’s multi-platform publishing strategy in addition to all of its content distribution on third party social media platforms such as YouTube, Facebook and Instagram.

“We believe video content should be more connected, discoverable and engaging, that the distinction between ‘surfing the web’ and watching videos should be rendered meaningless and that adapting video to a user’s context should be automatic and seamless. To achieve these goals and others, we developed CreatorSuite that helps media owners unleash the full potential of their content,” Todd Carter, CEO of SEEEN, said.

Contact:

Taro Koki: taro@gtchannel.com

www.gtchannel.com

www.seeen.com

Q1 Trading Update

Admin — Tue, 05 May 2020 16:25:23 GMT

May 5, 2020

Entertainment AI plc

("EAI", "Group" or the "Company")

Q1 Trading Update

Entertainment AI plc (EAI: AIM), a leading technology and media platform company focused on transforming video content and e-commerce through micro-moments, announces its trading update for year-to-date through the end of the first quarter.

The Company is pleased to report that adjusted profits before tax were in line with expectations. Whilst the Group’s Multi-Channel Network showed strong growth in audience views and watch minutes, because of the impact of Covid-19 and the market-wide reduction in digital video advertising spend, the Company does not expect this growth to translate into a similar increase in revenue. However, the Company has maintained a strong balance sheet with cash of $7.9m as at 30th April and remains on track to launch its new AI-driven products on schedule in May and June.

Highlights

● GTChannel views up 35% at 4.4 billion (Q1 2019: 3.3 billion)
● Revenue per view down 33% at $1.57 CPM (2019 CPM: $2.33), reflecting wider market conditions
● Revenue down 8% at $2.1 million (Q1 2019: $2.3 million)
● Adjusted loss before tax of $630,000 in line with expectations

● Strong balance sheet with $7.9 million of net cash as at 30 April 2020, which enables the Company to meet all its growth objectives as outlined at IPO in September 2019
● Q2 proprietary technology product launches geared to address market-wide decline in digital ad revenue; products not only address digital ad revenue yield from the Group’s MCN but also open multiple revenue channels including licensing to other brands and MCNs affected by the same market downturn in YouTube digital ad spend

o Mid-May launch of the Group’s first product offering, CreatorSuite^TM, to assist video creators to gain higher yield from their content, studio and marketing activities and videos

o Mid-June launch of BrandSuite^TM to drive B-to-B licensing opportunities emerging beyond application to the Group’s own MCN

Trading Update and COVID-19 effects

The Company’s previously announced product roadmap post IPO has been to use VCT investment to launch proprietary products and tools that add revenue and yield to its MCN in good times and bad. The Covid-19 crisis and market dynamics only reinforce the demand for the Company’s products and licensing opportunities. The Group has sufficient cash to commercialize its entire multi-year product roadmap starting with CreatorSuite^TM and BrandSuite^TM in Q2 and continuing with contextual e-commerce in Q3. Management continues to monitor and manage its budget carefully in light of Covid-19.

During the three months to 31 March 2020, the Group’s video views across its entire MCN increased 35%, in line with analyst expectations. During January and February, the Group’s revenues were tracking ahead of the same period in 2019. However, in March as a result of COVID-19, advertising revenues per view fell, in line with the wider marketplace. CPMs decreased from $2.33 in Q1 2019 to $1.57 in Q1 2020.

EAI expects the roll-out of CreatorSuite^TM to impact the economics of MCN businesses (both ours and and third parties) in two ways. First, content that is enriched via CreatorSuite^TM is expected to drive incremental views on YouTube where they will be monetized via YouTube’s normal advertising mechanisms. This increase in views will be further enhanced by better analytics from our proprietary processes for “micro-momentizing” video driving CPM higher as advertising is more targeted. Second, CreatorSuite^TM allows our network of affiliated creators to generate significant new revenue streams such as offsite contextual e-commerce and lead generation from videos on other websites, including the Group’s own proprietary GTChannel website. In both these cases, the Group will share in the revenues generated from CreatorSuite^TM. CreatorSuite^TM will also be offered as a SaaS product both directly to creators and, at a larger scale, other MCNs who depend on digital video advertising for their revenues, providing the Group with a higher margin, recurring revenue stream.

The Group is also on track to introduce BrandSuite^TM during the quarter to help brands to better monetise viewers interest in key moments in the path to purchase online. As mobile has become an indispensable part of daily lives, a fundamental change has taken place in the way audiences consume video. Predictable, daily sessions online have been replaced by many fragmented interactions that now occur instantaneously. BrandSuite^TM arms our brand partners with useful metrics, insights, predictions about their audience, which will drive significantly better return on marketing investment from video. EAI will bundle and sell access both to insights and to solutions based on the Group’s proprietary technology that will allow brands to respond to the constantly connected purchase journeys reshaped and personalized by consumers.

The Company is considering various branding strategies to reinforce the value of its product launches and the enthusiasm it expects from the marketplace. The Company plans to communicate its strategy in the coming weeks coincident with the release of its 2019 accounts.

Dr. Patrick DeSouza, Chairman of Entertainment AI, stated, “We believe that our technology products are being launched at the right time to take advantage of opportunities brought on by Covid-19 crisis and market drop in digital ad sales. We have the capital and institutional backing to deliver our solutions on-time and we look forward to this challenge.”

Todd Carter, CEO of Entertainment AI, stated, “In speaking with publishing and brand leaders during 1Q, we believe that demand for our technology products will be acute given the pullback in digital ad spend and increased reliance on online sales for brands to meet their sales goals. We will leverage our AI-powered data analytics and data-grounded decision making to drive broad commercialization. Technology at EAI spans many video segments of the market and drives opportunities from content creation across our network, to personalization for consumers and partnership with brands. We are on target to deliver these innovative products and are excited by the impact we expect them to make on our business.”

The information communicated in this announcement is inside information for the purposes of Article 7 of Regulation 596/2014

Entertainment AI plc

Patrick DeSouza, Chairman

Todd Carter, CEO

Adrian Hargrave, CFO

Tel: +1 203 654 5426

+44 (0)7775 701 838

Dowgate Capital Ltd (Joint Broker and Research Coverage)

Tel: 020 3903 7715

Stephen Norcross

WH Ireland (Joint Broker and Nomad)

Adrian Hadden / James Sinclair-Ford / Matthew Chan

Tel: 020 7220 1666

Q1 Launch of SaaS Offering and Brand Win

Jacob Coby — Mon, 10 Feb 2020 17:48:05 GMT

Entertainment AI plc

("EAI", "Group" or the "Company")

Q1 Launch of Software as a Service Offering; Brand Win

Entertainment AI plc (EAI: AIM), a rapidly-growing technology and media platform company, is pleased to announce both the introduction of Creator Suite™ and the achievement of an initial brand win with a global company in the automotive space. The win is based on the exciting proprietary functionalities of Creator Suite™. This brand win expands EAI's ecosystem of audience and creators beyond GT Channel, EAI's multiplatform network.

Creator Suite™ is a human-in-the-loop, AI-based service that helps EAI's audience, creative partners and brand partners discover and share their most memorable, extreme, emotional, funny and best moments from the video creators they love. It builds on the Company's patent on human-in-the-loop computing.

The product release and the brand win kick-off 2020 and build on the Company's RNS released on 20 January, stating that EAI has continued to trade strongly in Q4 with net revenue growing 59% at $10.4 million (2018: $6.5 million) and global audience growth of 45% to 12.3 billion video views (2018: 8.5 billion views).

Brand Customer Win

EAI today announces an initial sale with one of North America's largest automotive replacement tire, maintenance and repair service multi-channel brands. The work on audience engagement and content relevance builds on EAI's successful pilot with JSports Corporation of Japan during the 2019 Rugby World Cup in Tokyo. The Company has a healthy pipeline of opportunities with automotive brands who want access to EAI's platform to engage with consumers, both for marketing and e-commerce opportunities.

Software as a Service Offering (SaaS)

EAI is launching the Creator Suite™ service to help affiliated creator partners deliver the frictionless video experience that consumers demand, particularly during intent-rich moments when they increasingly turn to their mobile devices to act on a need to know, go, do, or buy. The technology drives both engagement and yield and empowers creators to be increasingly relevant and their content actionable, in the moment, when their audiences are the most receptive.

In addition, based on its early work with brands, the Company plans to accelerate the roll out to brands of Brand Suite™, which leverages several of the functionalities of Creator Suite™. Together Creator Suite™ and Brand Suite™ will accelerate the Company's development of a two-sided marketplace, including e-commerce opportunities.

Balance Sheet and Deployment of Funds

The Group was admitted to trading on 30 September 2019 and therefore only began to deploy capital during 4Q 2019. The Group started 2020 with approximately $5.0 million of cash from EIS/VCT investors ($9.5m total cash). The Group will use these resources to create a family of AI-based product offerings based on market demand within the required two-year investment window, with Creator Suite™ being the first such product. These technologies will reinforce the Company's fast-growing video network, driving revenue and audience growth both directly and from working with brands as intermediaries for global audiences, whilst leveraging e-commerce and ancillary revenue opportunities.

Dr. Patrick DeSouza, Chairman of Entertainment AI, stated, "We are pleased to deliver early and have an exciting 2020-22 plan to develop a family of tools that can revolutionise online viewing experience by better serving new consumer online behaviours. We are delighted to have strong investors, both institutional and retail, to support us. We look to delivering significant shareholder value."

Todd Carter, CEO of Entertainment AI, stated, "Creator Suite™ will help our ecosystem of social media creators and brand partner product content that is more connected, discoverable and engaging and empowers our creators to be more relevant and their content actionable, in the moment, when their audiences are the most receptive. We're building out from the core of our existing business to increase our share of the $18.5B the US auto industry will spend in 2020 on digital advertising."

Entertainment AI

Patrick DeSouza, Chairman

Todd Carter, CEO

Adrian Hargrave, CFO

Tel: +1 203 654 5426

+44 (0)7775 701 838

Dowgate Capital Ltd (Joint Broker and Research Coverage)

Tel: 020 3903 7715

Stephen Norcross

WH Ireland (Joint Broker and Nomad)

Adrian Hadden / James Sinclair-Ford / Matthew Chan

Tel: 020 7220 1666

IFC Advisory Limited

Graham Herring / Zach Cohen

Tel: 020 3934 6630

The information communicated in this announcement is inside information for the purposes of Article 7 of Regulation 596/2014

Trading Update

Jacob Coby — Tue, 21 Jan 2020 17:43:00 GMT

Entertainment AI plc

("EAI", "Group" or the "Company")

Year End Trading Update

Change of Accounting Reference Date and Change of Registered Office

Entertainment AI plc (EAI: AIM), a fast-growing technology and media platform company, is pleased to announce a trading update for period ended 31 December 2019. The Group continued its strong performance during 4Q following its 30 September 2019 launch on AIM with its accompanying investment round.

EAI also announces that it will operate as a calendar year company in order to align itself with the financial years of its wholly-owned subsidiary trading companies.

The Company will also participate in the 2020 Growth and Innovation Forum on 11 February in London to communicate its technology leadership and 2020-21 plan to capture the accelerating multi-billion market for short-form video content.

Year End Operational Highlights:

· EAI operates through two wholly-owned subsidiaries: GT Channel, Inc ("GTC"), a leading multichannel network with content and creators for auto and lifestyle audiences and Tagasauris, Inc ("Tag"), a leading AI and machine learning company.

· GTC continues to grow both its global audience and net revenue strongly, in line with expectations

o 2019 GTC multichannel network YouTube audience base of enthusiasts at approximately 12.3 billion video views, up 45% (2018: 8.5 billion)

§ Acceleration of unpaid subscribers who want more content from GTC and its creator partners increased 43% during 2H to approximately 100 million (1H19: c. 70 million)

o 2019 net revenue of $10.3 million, up 59% (2018: $6.5 million)

§ Gross ad revenue from global audience of approximately $18.7 million prior to commission deducted by YouTube

o 4Q launch of GTC in Latin America, increasing total addressable market and adding to 2020 audience growth and net revenue

· Tag completed a successful pilot with global strategic partner Sumitomo Corporation deploying proprietary technology to deliver an enriched audience viewing experience for the Rugby World Cup in Japan on Sumitomo's JSports network

o Pilot demonstrated technology enhances viewer growth and interactivity through the use of "micro-moments" - real-time opportunities for e-commerce

o Validation from Rugby World Cup reinforces the Group's plan to deploy EIS/VCT to add experienced software engineers to drive products to extract additional e-commerce value for audiences, creators and global brands, such as Sumitomo, on Owned and Operated web sites

o Brand / Business Development pipeline is building for technology licensing opportunities

· EAI balance sheet strong: year-end cash position approximately $9.5 million after AIM-listing and initial technology development spend

o Working capital is sufficient to drive both the GTC network and Tag's technology products unlocking shareholder value from expected synergies

Dr. Patrick DeSouza, Chairman of Entertainment AI, stated, "We are at the beginning of an exciting journey to create significant shareholder value. Global market demand is strong and expected to only accelerate with smart mobile devices and increasing demand from audiences and brands for consuming short form video and realizing e-commerce opportunities. The disruptive competitive landscape for telecom companies and technology companies like Facebook, Google and Apple, who are fast becoming media companies, provides us with a great opening. We are attacking the market at the right time with proprietary AI and e-commerce technologies for video and a global audience base with 100 million unpaid subscribers to monetize. Armed with a strong board and management team, value-add institutional investors and global corporate partners, we are confident that we can make a difference in the market."

1Q Milestones

· Growth and Innovation Forum on Tuesday, 11 February at Business Design Centre, London

· Product release for short-form video creators demonstrated at Forum

o Value-add for GTC

o Licensing / Software as a Service brand opportunities

Todd Carter, CEO of Entertainment AI, stated, "We are excited to be presenting our suite of technology offerings to investors at the Growth and Innovation Forum. These products will differentiate us in the marketplace and enable us to unlock significant commercial value from short-form video content as this format is becoming the dominant entertainment offering worldwide. We see a significant opportunity to grow revenue and profits from our installed base of audience, unpaid subscribers, creators and partners. Some of these proprietary offerings will be made available to brands as we introduce licensing opportunities from our platform. We appreciate the support of our investors and look forward to executing our global growth plan."

Change of Accounting Reference Date

The Board has considered and approved a change in the accounting reference date to 31 December to bring the Company's financial statements in line with that of its subsidiary companies' reporting periods presented in the Company's admission document and to bring additional clarity against market forecasts for the Company.

As a result of the change of accounting reference date, the Company's reporting calendar will be as follows:

· Audited results (including both Blockchain Worldwide plc's results only pre-admission and the consolidated EAI group post-admission) for the six months to 31 December 2019 to be published before 31 May 2020;

· Interims (consolidated EAI group results) for the six months to 30 June 2020 to be published no later than the end of September 2020 pursuant to the AIM Rules for Companies; and

· Audited results that reflect the consolidated EAI group, for the 12 months to 31 December 2020 to be published before 30 June 2021 pursuant to the AIM Rules for Companies.

Change of Registered Office

The Company is moving its registered corporate office to 27/28 Eastcastle St., London W1W 8DH which will become effective on 22 January 2020.

Entertainment AI

Patrick DeSouza, Chairman

Todd Carter, CEO

Adrian Hargrave, CFO

Tel: +1 203 654 5426

+44 (0)7775 701 838

Dowgate Capital Ltd (Joint Broker and Research Coverage)

Tel: 020 3903 7715

Stephen Norcross

WH Ireland (Joint Broker and Nomad)

Adrian Hadden / James Sinclair-Ford / Matthew Chan

Tel: 020 7220 1666

IFC Advisory Limited

Graham Herring / Zach Cohen

Tel: 020 3934 6630

The information communicated in this announcement is inside information for the purposes of Article 7 of Regulation 596/2014

Rugby World Cup and Technology Update

Admin — Tue, 10 Dec 2019 19:45:31 GMT

Entertainment AI plc

("EAI", or the "Company", or the "Group")

Rugby World Cup and Technology Update

Entertainment AI plc (AIM:EAI), a fast growing technology and media platform company, is pleased to provide a technology update with respect to the recent Rugby World Cup pilot as promised in the Company's Q3 Trading Update announced on 16 October 2019.

The October Trading Update reinforced the Company's expectations of strong growth in the Group's global audience, content and net revenue from digital ads. Today's Technology Update represents the second step of the Group's announced Q4 launch plan to both reinforce growth and to integrate technology following its 1 October 2019 admission to AIM. These two updates set the stage for an exciting 2020 and expectations for the Group's first full year of operations.

The Group's growth plan is to use proprietary AI and micro-moments technology of the kind demonstrated at the Rugby World Cup to expand EAI's revenue channels beyond its existing fast-growing digital advertising revenue. This accretive growth includes paid subscriptions from its base of approximately 90 million unpaid subscribers, licensing from strategic partners and e-commerce revenue from a base of approximately 12 billion (and growing) annual video views.

Rugby World Cup

As previously announced, EAI's wholly-owned technology subsidiary, Tagasauris, Inc. ("Tag"), participated in a pilot with strategic partner Sumitomo Corporation to deliver an enriched audience viewing experience for the Rugby World Cup, held from 2 September to 2 November 2019, on Sumitomo's JSports network.

The Rugby World Cup has been an important opportunity for the Group to demonstrate EAI's technology to its strategic partner Sumitomo Corporation and Sumitomo's TV sports channel affiliate JSports. The following are the key results from the pilot previously shared with JSports:

● E-Commerce Implication: highly successful merchandising event for JSports with the pilot providing an effective bridge between audiences and JSports e-commerce merchandising;

● Micro-moments Implementation: successful embedding of the Group's technology in JSports videos to extract video highlights and create "micro-moments" for publication - opportunities for audiences to learn, explore and buy. Examples of micro-moments included fan highlights such as "tries", "yellow and red cards", and "penalties";

● Digital Advertising Revenue Implication: strong yield on published micro-moments. 500 micro-moments resulted in approximately one million fresh views on JSports team pages and 500,000 additional search engine result pages; and

● Brand Implication: significant contribution to jump starting a new marketing campaign (Rugby World Cup) in terms of improving click through rates.

Content Creator Technology Suite

Based on the success of EAI technologies demonstrated at the Rugby World Cup, the Company has now begun a pilot to deploy a suite of proprietary technology tools to its existing content creator network to provide enhanced opportunities for revenue growth in 2020 and beyond.

EAI Group CEO, Todd Carter, commented: "We are excited to get underway operationally. Given the success of our technology implementation and our strong capital base, we are adding to our accomplished technology team and plan to accelerate the delivery of value-add opportunities to our audiences and content creators, as well as to partner audiences and third-party brands. We anticipate that our successful Rugby World Cup pilot will provide us with the launchpad to increase the monetisation and engagement from major sporting events in 2020 and beyond for our customers."

EAI Chairman, Dr. Patrick DeSouza, and EAI Board Observer, Kazushige Sasajima, Sumitomo Corporation, added: "We are proud of the team's work with the Rugby World Cup pilot. Together, we are seeking to build a global digital media platform that will lead the coming convergence of AI technology, short form video content and mobile distribution to enable consumers to fulfill their entertainment demands especially through e-commerce. We have a great partnership and look forward to cultivating many strategic opportunities together."

Contacts

Entertainment AI

Tel: +1 203 654 5426 or
+44 (0)7775 701 838

Patrick DeSouza, Chairman

Adrian Hargrave, CFO

Dowgate Capital Ltd (Joint Broker and Research Coverage)

Tel: +44(0) 20 3903 7715

Stephen Norcross

Paul Richards/Thomas Like (Analysts)

WH Ireland (Joint Broker and Nominated Adviser)

Adrian Hadden / James Sinclair-Ford / Matthew Chan

Tel: +44 (0)20 7220 1666

IFC Advisory

Graham Herring / Zach Cohen

Tel: +44 (0)20 3934 6630

About Entertainment AI plc

Entertainment AI is a United Kingdom-based technology and media platform company with operations in the United States. The Group combines a network of affiliated creators, a catalogue of streaming content and an audience with artificial intelligence (AI) and machine-learning technologies to provide opportunities to enhance experience and monetisation of videos for the Group's ecosystem of viewers and creators. The Group currently has a network of approximately 10,000 affiliated creators, which have approximately 90 million unpaid subscribers and generates approximately 12 billion views from a catalogue of more than 350,000 videos.

RNS Number : 2796W

Entertainment AI PLC

10 December 2019

2019 Q3 Update: GTChannel Continues to Grow, Tagsauris Launches Rugby World Cup Pilot with Strategic Partner Sumitomo/JSPORTS

Admin — Wed, 16 Oct 2019 16:29:42 GMT

10/16/2019 Q3 Trading Update

RNS Number : 9992PEntertainment AI PLC16 October 2019

Entertainment AI plc ("EAI", "Group" or the "Company")

Q3 Trading Update

Entertainment AI plc (EAI: AIM), a technology and media platform company providing global audiences with frictionless, "in the moment" access to automotive and lifestyle content, is pleased to follow-up on its launch announcement on 30 September 2019 covering 1H 2019 actuals with a trading update for the 9 months to 30 September 2019.

The Company's 30 September launch on AIM was well-capitalised with £9.4 million (gross prior to transactions costs) to accelerate business growth with an experienced board and management.

Q3 Operating Highlights:

· EAI's wholly-owned media subsidiary GT Channel, Inc. ("GTC") continues to grow strongly - both global audience and net revenue

o Views and net revenues through 30 September 2019 both greater than for the whole of 2018

o YTD through 3Q actuals: YouTube audience base of automobile and associated lifestyle enthusiasts at 9.0 billion video views, up 57% (3Q 2018: 5.8 billion)

o YTD through 3Q actuals: Net Revenue $6.9 million, up 80% (3Q 2018: $3.9 million) (Net Revenue deducts YouTube commission on Google ad sales based on IFRS policy)

§ Gross ad revenue from global audience of $12.5 million at Q3

o Number of unpaid subscribers who want more GTC content increased to approximately 90 million (1H19: c. 70 million)

· EAI's wholly-owned technology subsidiary Tagasauris, Inc. ("Tag") is participating in a pilot with strategic partner Sumitomo to deliver an enriched audience viewing experience for the Rugby World Cup on Sumitomo's JSports network

o Update on Rugby World Cup pilot will be provided during November after completion

· Running start on Q4 business launch and on implementing 2020-22 growth plan

o Product development of proprietary "Micro-moments Factory"

o SaaS platform development for strategic partner audiences to enable e-commerce and enhanced ad revenue (Sumitomo: sports; Water Intelligence: sustainability)

o Scaling technology business with EIS/VCT funding

Dr. Patrick DeSouza, Chairman of Entertainment AI stated, "We are now on our way post-IPO with follow-through momentum in terms of audience growth and ad revenue. We appreciate the confidence that our institutional funding partners have in our board and team as we deploy AI and machine learning technology to expand revenue channels with e-commerce and content sharing opportunities for audiences. With our strong capital base, a rapidly growing GT Channel YouTube audience, an Owned and Operated subscriber base, and two additional strategic partners with global audiences of their own, we have already baked the foundation for a strong close to 2019 and the application of investor resources for an even faster-growing 2020. We have an exciting journey ahead and are confident that we are coming to market at the right time as media, technology and telecoms converge to provide consumers frictionless sharing and e-commerce opportunities from short-form video content."

Entertainment AI

Tel: +1 203 654 5426 or
+44 (0)7775 701 838

Patrick DeSouza, Chairman

Adrian Hargrave, CFO

Dowgate Capital Ltd (Joint Broker and Research Coverage)

Tel: 020 3903 7715

Stephen Norcross

Paul Richards/Thomas Like (Analysts)

WH Ireland (Joint Broker and Nomad)

Adrian Hadden / James Sinclair-Ford / Matthew Chan

Tel: 020 7220 1666

The information communicated in this announcement is inside information for the purposes of Article 7 of Regulation 596/2014

This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com. END

10/4/2019 TR-1: Standard form for notification of major holdings

Admin — Mon, 14 Oct 2019 21:10:28 GMT

Holding(s) in Company - RNS - London Stock Exchange

Holding(s) in Company RNS - regulatory news service - news

September 30, 2019 Admission to Trading on AIM

Admin — Mon, 30 Sep 2019 17:54:01 GMT

Released 07:00 30-Sep-2019

RNS Number : 0936O

Entertainment AI PLC

Entertainment AI plc

("EAI", "Group" or the "Company")

Admission to Trading on AIM

Strong Launch

Entertainment AI plc (EAI: AIM), a leading technology and media platform company focused on providing its global automotive and lifestyle audiences and its strategic partner audiences with real-time access, in a frictionless way, to "in the moment" opportunities from more relevant short form video content to "one-click" e-commerce, is pleased to announce its admission to AIM and initiation of trading as at 8am today. As set forth in the highlights, EAI is well-positioned along all business dimensions to occupy a leadership position in the coming "Third Wave of TV" as telecoms, content and technology sectors combine to capture a share of changing global market.

The Group's subsidiaries - GTChannel, Inc (audience and content base), Tagasauris, Inc (AI and machine learning technologies) and Entertainment AI, Inc (strategic relationships and data analytic technology) - have begun to execute the EAI business plan ahead of closing and AIM launch in order to gain a fast start on AIM.

A more detailed background to the Company and its capital formation is set forth in the admission document which can be found on the Company's website, www.entertainmentai.co.uk.

Highlights at Launch

· EAI installed audience base of automobile and associated lifestyle enthusiasts growing rapidly

o 1H 2019 actuals - GTChannel subsidiary's MCN YouTube audience at 6.5 billion video views, up 88% (1H 2018: 3.4 billion)

o 1H 2019 actuals - GTChannel subsidiary's MCN gross advertising revenue at $8.7 million, up 107% (1H 2018: $4.2 million)

o Q3 audience and gross revenue continuing to grow strongly

· EAI's AI and machine learning technology being integrated with GTChannel content and audience base and being tested with strategic partners

o Tagasauris working with GTChannel affiliated content creators and partners to test new "micro-moment" offerings for core growth plan

§ 70 million unpaid subscriber base available to monetize with premium offerings

o Complementary sales pipeline for software as service licensing initiated

§ Working with strategic partner Sumitomo to deliver a pilot for Rugby World Cup in Tokyo

§ Working with strategic partner Water Intelligence plc on pilot for Insuretech / home services market

· Accomplished board, management team and board of advisors assembled to assist with corporate development (bios in Admissions Document and web site)

o Significant experience on AIM

o Significant public company leadership experience at Fortune 500 companies in media and technology

o Significant experience with global mergers and acquisitions and strategic licensing

· Well capitalized at launch

o £8.6 million raised from strategic partners and UK first-tier institutions

o Oversubscribed offering

o Complete allocation of EIS/VCT offering along with non-EIS/VCT investment

Dr. Patrick DeSouza, Chairman of Entertainment AI stated, "We believe strongly that Entertainment AI can bring significant shareholder value and provide leadership in a new video-first world, where global consumers demand frictionless access to content and e-commerce opportunities. On behalf of the management team, we appreciate the leadership of Rodger Sargent and Jon Hale in creating this opportunity along with the Blockchain Worldwide shareholders. Moreover, we are both excited and gratified for the opportunity to work with a high calibre board and top small cap funds that one typically doesn't see come together at this stage of a company's journey. We aim high and to deliver."

Entertainment AI

Tel: +1 203 654 5426 or
+44 (0)7775 701 838

Patrick DeSouza, Chairman

Todd Carter, CEO

Scott Schlichter, Executive Director

Adrian Hargrave, CFO

Dowgate Capital Ltd (Joint Broker and Research Coverage)

Tel: 020 3903 7715

Stephen Norcross

Paul Richards/Thomas Like (Analysts)

WH Ireland (Joint Broker and Nomad)

Adrian Hadden / James Sinclair-Ford / Matthew Chan

Tel: 020 7220 1666

Terms and definitions used in this announcement have the meanings given to them in the announcement made and admission document published by the company on 11 September 2019 and 27^th September 2019 unless the context provides otherwise.

Information on Entertainment AI PLC

The Group consists of three associated companies in the technology and media sector and is principally headquartered in Los Angeles with strategic relationships in the UK. The Group is composed of complementary assets: GTChannel combines a network of affiliated creators, a catalogue of streaming content and a fast growing global audience; Tagasauris owns AI and machine learning intellectual property that can deliver more video-based opportunities to GTChannel's ecosystem of viewers and creators; and Entertainment AI has data analytic technology and material contracts with strategic partners. Together these assets should enable the Group to synergistically unlock value for content creators and consumers.

EAI Group's mission is to be a first mover in a video-first world or what is seen to be the coming Third Wave of media distribution following the broadcast and cable eras. The Third Wave will be marked by full mobility and interactivity with content available 24/7 on mobile devices. One early example of the Third Wave is Instagram's March 2019 pilot launch with select brands enabling consumers to purchase "in-app" while viewing pictures. EAI Group's objective is to embrace the Third Wave by enhancing consumers' experiences on video, enabling interactivity with the video and providing frictionless access to a multiplicity of discovery opportunities; encouraging video sharing among social communities; and even fulfilling impulse purchases from what audiences see in the video.

GTChannel engages with its consumers through YouTube and other social media platforms. More specifically, it is a multichannel network ("MCN"). A MCN is defined as a network that affiliates with content creators and offers services that include programming assistance and product and audience development. As creators deliver more content, the MCN becomes more attractive to consumers, which in turn attracts advertisers. MCNs tend to focus on specific audiences or themes. GTChannel's theme is automobiles and other lifestyle goods and services.

GTChannel's principal revenue driver today is (Google-owned) YouTube ad revenue. In 2018, the GTChannel MCN generated US$11.4m of gross ad revenue (before deduction of YouTube and content creator commissions), an increase of more than 200 per cent. from 2017 matching the growth trajectory of the MCN's video views. Based on 1H 2019 actuals, GTChannel is continuing its upward trajectory. Through its MCN, it continues to cater to a global audience with over 6.3 billion video views (12.6 billion on a projected annualised basis) and a network of approximately 10,000 short-form video content creators. Further, there are approximately 70 million non-paying YouTube subscribers across GTChannel's MCN creator partner channels. These subscribers form a dedicated audience from which to further upsell products. GTChannel currently manages approximately 370,000 videos and provides for 54 billion watch minutes on a projected annualised basis (having generated 27 billion minutes of watch time in the first six months of 2019). This growing viewership growth during 1H 2019 has translated into continued sales growth (1H19 gross advertising income of $8.7m (1H18: $4.2m)).

Tagasauris is an AI and machine-learning technology company with proprietary processes and intellectual property (patent with an early priority date, trade secrets, and know-how) for enriching videos to enlarge the base of opportunities served to consumers. Tagasauris' processes, a combination of AI and human annotation (crowdsourcing), create data derivative assets from underlying media assets in a process conceptualized as a "Micro-moments Factory" - an extension of Google research into consumer behaviour. An analysis, enrichment, and linking process breaks apart each video by tracking objects in a video and, then tagging and linking various object tracks or segments in the video so that additional opportunities (related content and products) can be identified. The resulting micro-moments can be published, indexed and discovered by search engines and served to audiences, such as GTChannel's, interactively while they are watching videos. Audiences can share these micro-moments on social networks and instant messaging platforms. The video opportunities are offered in a panel underneath the GTC video player in an unobtrusive way. Tagasauris' technology has been used at Disney and HBO to enrich content and consumer experience.

The Group's growth plan seeks to expand GTChannel's revenue base; moving from an advertising led model into other revenue channels such as paid subscriptions, corporate sponsorships, e-commerce and strategic licensing. GTChannel has an Owned and Operated Site ("O&O"). This site and its content offerings will be used to harness data derived from Tagasauris' technology to create such additional revenue channels. However, while EAI Group's MCN and O&O strategy will focus in the near-term on GTChannel's MCN and O&O automotive and lifestyle audiences, Tagasauris will provide brands and strategic partners with access to its proprietary enabling technologies to enrich video for other audience channels and passion groups. Entertainment AI already has two licensing opportunities which are being developed with strategic investors in this IPO - Sumitomo Corporation, a global trading and investment company with various audiences from sports to food, and Water Intelligence plc, an AIM-traded company with audiences, especially homeowners, interested in water leak prevention and sustainability. Prior to closing and admission toa trading, EAI has worked with Sumitomo and with EAI's UK technology partners to develop a comprehensive pilot for Sumitomo's coverage of the Rugby World Cup. Given that the trend is toward a video-first world for many audiences, Entertainment AI plans to launch a "software as a service" offering.

EAI Group seeks to disrupt the competitive landscape emerging from the tectonic shift taking place in the telecommunications, media and technology markets as consumers rapidly transition to short form video content on mobile screens. Telecom giants, such as AT&T and Altice, and tech giants, such as Facebook and Amazon, are moving fast to reposition themselves ahead of the Third Wave by acquiring content, audiences and technology for direct streaming and to harness personal audience data to create Netflix-style platforms. The objective is to take audiences one step further: rather than simply viewing short-form video content on mobile devices, viewers will be able to engage interactively with micro-moments introduced through Tagasauris' enriched video process. Viewers can play, pause, and resume watching and share videos and the most memorable, extreme, emotional, funny, best, cool parts of videos that they love on social media networks such as Facebook and Twitter.

Ticker Symbols and Total Voting Rights

Upon Admission, the Company's name will be Entertainment AI plc with ticker EAI and ISIN GB00BK6SHS41. In addition, and in accordance with the provisions of the Disclosure and Transparency Rules of the Financial Conduct Authority, the Company confirms that, all of the Ordinary Shares have equal voting rights and none of the Ordinary Shares are held in Treasury. The total number of voting rights in the Company upon Admission is therefore 49,957,876. This figure may be used by shareholders as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the share capital of the Company under the Disclosure and Transparency Rules.

-END-